2026 Ferrari Luce 'Tailor Made' | RM Sotheby's | The Monterey Auction

To Be OFFERED AT AUCTION WITHOUT RESERVE at RM Sothebys' The Monterey Auction event, 13 - 15 August 2026.
Offered Without Reserve | Value In Excess Of $1,100,000 USD

• An unrepeatable opportunity to acquire “Chassis 0”, the first production chassis of the Ferrari Luce program
• Ferrari will donate all proceeds of this charity auction to benefit future educational initiatives through The Ferrari Foundation, a recognized 501(c)(3) public charity
• Uniquely configured through the Ferrari Tailor Made program
• Special exterior livery of Madreperla Semi-Gloss finish, developed specifically for this car, over an interior in Perla Le Mans metallic leather in Perla with Grigio Corvara secondary elements
• Exclusive finishing details including dedicated wheels, bespoke brake calipers, and the Ferrari logo set against an optical white background

Ferrari Luce represents an advanced expression of Ferrari’s research in the fields of design, materials, and color. Through the Ferrari Tailor Made program, each car can become a unique project, developed in close collaboration with the Ferrari Design Studio, where technical innovation and aesthetic research converge into an exclusive configuration. This special example develops its concept around the theme of light, interpreted through white and its ability to transform the perception of surfaces.

The exterior is defined by an exclusive Madreperla Semi-Gloss finish, developed specifically for this car. Its formulation incorporates a dedicated Ferrari Tailor Made pigment, capable of producing iridescent reflections that evolve from green to violet depending on the intensity and angle of the light. The semi-gloss finish preserves the depth and richness of the pearlescent effect while creating a sophisticated balance between gloss and matte surfaces, enhancing the sculptural quality of the car’s forms. The complexity of the application process ensures that each example is unique and inimitable in its chromatic nuances.

The interior introduces a new interpretation of luminosity through the use of Le Mans metallic leather in Perla, an exclusive material developed for the Ferrari Tailor Made program and derived from carefully selected Swiss hides. Its distinctive softness and reflective properties contribute to the diffusion of light within the cabin, enhancing the sense of space and refinement.

For the first time, the secondary interior elements are finished in Grigio Corvara instead of traditional black, creating a visual continuity that reinforces the luminous character of the entire project. The theme of white extends to numerous details developed specifically for this configuration, including dedicated wheels, bespoke brake calipers, and the Ferrari logo set against an optical white background—an exclusive solution created for this car.

Identified as “Chassis 0,” the first production chassis of the Ferrari Luce program, and fitted with a dedicated plaque, this car stands as one of the most complete and significant expressions of the Ferrari Tailor Made program. A unique example in which stylistic research, technical innovation, and artisanal excellence come together to create a truly singular Ferrari.

Its allocation to support Ferrari’s educational initiatives further enhances its significance, positioning it as a tangible expression of innovation, responsibility, and long-term vision for future generations. All proceeds will benefit The Ferrari Foundation, a recognized 501(c)(3) public charity.

While bidding is open to participants worldwide, this vehicle has been built to US specifications. If purchased by a buyer outside of the United States, all responsibilities related to exportation, importation, and federalization will rest solely with the buyer.

If the winning bid is placed by a US resident, delivery to an authorized US Ferrari dealership will be required to complete all necessary documentation and title work prior to the winning bidder taking possession of the vehicle.

To view this car and others currently consigned to this auction, please visit the RM website at rmsothebys.com/auctions/mo26/.